It’s funny, things floating about the internet sometimes enter your consciousness and you hardly even realise it.

I know I have spotted the odd illustration by Flora Chang before, but until yesterday, when I discovered her blog and Etsy shop, I hadn’t quite realised how much I like her work.

Flora’s illustrations and designs have a lovely, naive innocence about them.

They make me smile.

Why not check out Flora’s shop? It’s called Happy Doodle Land.

It certainly lives up to it’s name. ♥